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Inbound marketing is the process of promoting your company through such resources as emails, blogging, social media, search engine optimization (SEO) and other forms of digital content to generate engagement and interest which brings customers into a mutually beneficial relationship with your brand.
Inbound Marketing Process
The basic process for inbound marketing can be quite simple.
1. Attract new visitors to your website using search engine optimization (SEO), blogging and social media.
2. Convert visitors into leads using email capture, freebies and targeted landing pages.
3. Develop leads into customers via targeted email campaigns and social media.
4. Inspire customers to become promoters using smart social media and email communications.
Inbound Marketing for your Website
I provide a full range of services for your inbound marketing needs. I will work with you to outline a strategy that suits your project. I can provide social media management, blog content creation and search engine optimization (SEO) services all targeted to your business goals.